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On-phase customer photo highlights from AWS re:Invent

AWS Reinvent feature VR

Client stars at Amazon Web Services re:Invent
Crowd at AWS Re:Invent

At that place were 52,000 customers and partners of Amazon Web Services (AWS) in attendance at re:Invent, but only a select few superstars got the hazard to nowadays their cloud success stories on stage. Canadian attendance was up 40 per cent compared to last year's conference, according to AWS, with more than 1,500 filling the keynote halls and educations sessions. AWS launched dozens of new services to its platform, providing developers with new ways to railroad train AI models, create databases, store archival information, and much more than.

Fender keeps new guitar players engaged

Ethan Kaplan, chief product officeholder at Fender Digital, conducted the outset consumer segmentation study of guitar players subsequently joining the legendary guitar brand. He discovered that 90 per cent of players quit inside the beginning six months, just those that don't will buy 8 to 10 guitars over their lifetime. To keep players engaged, the house created Fender Tune and Fender Play mobile apps to teach beginners how to tune and how to play with high-quality 4K video content. It'southward all hosted and candy in the AWS cloud – all 747 TB of video, which has been viewed 5 one thousand thousand times. [Watch video on Youtube]

Formula i races to create information-fueled amusement experiences

Ross Brawn Obe, the managing director of motorsports at Formula 1, wants to unlock the rich data stores generated past this gladatorial speed sport. "More than than a million points of data are transmitted every second betwixt the cars and the pits," he says. Using AWS SageMaker, F1 is training AI to predict the likelihood of one driver passing another, and creating visuals to show it to fans in realtime. Data nuggets like these will be seen on TV broadcasts in 2019. [Watch video on Youtube]

National Commonwealth of australia Bank fills a deject-native information lake

National Australia Bank at AWS ReInvent

Yuri Misnick, executive general manager of business enabling technology at NAB, says this banking company plans to invest $4.5 billion (AUD) over three years into cloud transformation, with AWS as its strategic partner. The largest concern bank in Australia, it's already running more than 100 cloud applications and taken its deployment time from weeks to under xv minutes. "Our engineers beloved Lambda," he said. "It's helped united states move fast, eliminate overhead, and reduce management across the stack." NAB trained more than three,000 of its software engineers on AWS and created a data lake in S3, consolidating hundreds of banking systems. [Watch 'Spotlight: The NAB Deject Gild']

Guardian Insurance leaps to the cloud after 150 years

Guradian Insurance at AWS reinvent

Dean Del Vecchio, CIO of Guardian Insurance start transformed the grey cubicle walls workplace of this 150-year-former house, then took a production-first cloud rollout strategy. Today the firm uses 40 different software as a service (SaaS) vendors and AWS as its sole public cloud provider. It migrated 200 applications to AWS in just 12 months. "Nosotros close down our last owned and operated data eye on Nov. v," he said. "Lights out." [Scout on Youtube]

World Telecom delivers high-speed to the Philippines
Globe Telecom at AWS Re:Invent Pebbles Sy-Manalang, CIO of Globe Telecom, says her home country of the Philippines faces many challenges, such as an "unbanked" population and a lack of doctors. "We believe we tin can help build a Phlipines where families' dreams come up true," she says. To do that, it aims to connect 2 one thousand thousand homes with 50 Mbps cyberspace speeds in the side by side two years. To offer such a service, it migrated from its Oracle databases to AWS Aurora PostgreSQL. "Today we are seeing ameliorate performance at i-tenth the price," she says. [Spotter on Youtube]

GE Healthcare using AI to improve patient care
Guardian Insurance at AWS re:Invent

Keith Bigelow, GM and SVP at GE Healthcare asked the audience to imagine he met the unfortunate fate of a car wreck and how his fate would unfold differently based on where information technology took identify. "If I had my motorcar wreck here in Las Vegas, I could probably meet a radiologist. But if information technology was out in the boonies of Nevada, I might accept to wait eight hours until morning. During that time, I could go into critical status," he said. GE is looking to help solve the lack of radiologists by using AI to determine if a critical condition, such every bit a collapsed lung, exists. Doing and so could potentially salvage lives and reduce wasted resources. [Watch on Youtube]

Epic Games uses AWS to power Fortnite

Chris Dyl, director of platform at Epic Games, shared how this videogames behemothic is using the AWS stack to run the multiplayer, multi-platform deathmatch hitting Fortnite. The game has grown 100 times in the by month alone, he says, and as a result extreme elasticity is needed every bit demand waxes and wanes in unlike regions. It can even support huge events that drive millions of players online simultaneously, such as when a rocket send was launched from Fortnite's boxing grounds. "We really stretch the capacity of AWS to the limit with these events," he says. [Watch on Youtube]

Athabasca University'south teaching as a service arroyo

Jennifer-Schaeffer on Modernizing Public Sector panel - AWS ReInvent

Jennifer Schaeffer, CIO of Athabasca University in Alberta, which is an all-online university that wanted to expand its user base of operations. Doing and so wasn't for lack of marketing, but considering of constraints serving 40,000 students from a server rack in its on-premises data centre in rural Alberta. To conform, Athabasca migrated its form content to AWS. Now Schaeffer is rethinking what's possible, planning to deliver education in a "merely in time" model to students, so they can progress as they alive decorated lives, non but when they set aside tin can concentrate for hours at a time. [Watch the 'Modernizing Public Sector' panel]